Meet the editors
On a friend’s recommendation I started Darling Wimbledon 10 years ago and it continues to be a wonderful journey. And with the addition of the Richmond & Kingston and North Surrey titles, Darling has expanded into South West London. My hope was to provide a platform for women to share their thoughts and aspirations while doing justice to the vibrant cultural and commercial life with which we are so richly blessed. Darling showcases local businesses who advertise and inform local people to keep our High Streets supported and thriving. We share ‘socially useful’ information through our social pages and stories and create a buzz wherever we go. I love networking and connecting people together. I’ve always had a strong community ethos which has been recognised through winning awards at both the Merton Chamber Best Business Awards and the South African Chamber of Commerce UK Awards.
I'm originally from Finland and moved to the UK over 25 years ago. I now live in Kingston, not far from Richmond Park, with my three children. Darling has filled a real gap in the local publication market since its launch. We are the only local magazine specifically written for women and we continue building on our great relationship with our readers, bringing them interviews with women who influence and inspire, health and wellness advice, education news, beauty and the latest trends for home and fashion as well as local culture and arts. My broad experience in marketing and communications, (first at Nokia and later with IBM) has given me great skills for assisting businesses in the area to grow and flourish by providing them a platform through which to reach this great group of local women.